AI Insights · Timothy · April 2022
Top 5 Drawing & Coloring Apps in South America Q1 2022
Discover the performance of the top 5 drawing and coloring apps on a unified platform in South America for Q1 2022, including trends in downloads, revenue, and active users.
In the first quarter of 2022, the top 5 drawing and coloring applications on a unified platform in South America showed interesting trends in weekly downloads, revenue, and active users. Here is a detailed look at their performance.
Phone Case DIY from CrazyLabs LTD saw a fluctuating pattern in weekly downloads. Starting at approximately 783K in late December, the downloads dipped to around 224K by mid-January but recovered to reach nearly 396K by the end of March. Active users mirrored this trend, starting from around 1.9M in late December, dropping to about 828K in mid-March, and then rising again to approximately 1.1M by the end of the quarter.
Happy Color®: Coloring Book by X-FLOW maintained a consistent performance. Weekly downloads remained steady around 200K to 290K throughout the quarter. Active users showed a slight decline from about 1.9M at the beginning of the quarter to around 1.7M by the end. Revenue for this app remained relatively stable, ranging between $119 and $231 per week.
Coloring & Learn from Orange Studios Games experienced some fluctuations in weekly downloads, starting at approximately 104K in late December, peaking at around 243K in mid-January, and then stabilizing to about 110K by the end of March. Active users showed a similar pattern, peaking at around 2.2M in mid-January and then gradually decreasing to approximately 1.8M by the end of March. Weekly revenue hovered between $77 and $122.
DIY Keyboard from CrazyLabs LTD had a notable decline in weekly downloads, starting at approximately 856K in late December and dropping to around 154K by the end of March. Active users followed a similar trend, starting from about 1M and declining to approximately 291K by the end of the quarter.
Paint by Number: Coloring Game by Oakever Games showed a steady increase in weekly downloads towards the end of the quarter, starting at around 187K in late December and reaching approximately 203K by the end of March. Active users exhibited stability, fluctuating between 1.1M and 1.3M. Weekly revenue ranged from $108 to $238.
These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower.
